That is what comes to mind when you look at the Social Media Social Network at Social News Central. It is a simple Ning site, but it has started off very strong. With 160 members joining since its recent creation and a member list that boasts “heavy hitters” from social media websites like Digg, StumbleUpon, Propeller, and Mixx, Social News Central promises growth and a world of potential. [Read more...]
We are putting together a piece about social media superstars and what motivates them. Looking for opinions. Please leave your opinions or quotes in the comments of this story.
There are those who spend several hours every day on social media websites like Digg, Reddit, Propeller, Mixx, Sphinn, and StumbleUpon. These sites invariably get huge benefit by having these people, as they can themselves become part of the news. The question is, “What’s in it for them?”
Is it the fame and notoriety? Few use their real names as their profile name, so that COULD be it, but I tend to think it’s a small part.
Power? Most have heard of the Digg Effect, while a power Stumbler can have a huge effect on a website with a click of a button. Do they enjoy knowing that they’ve helped out a blog or website tremendously (or possibly killed their server) by sending thousands of people to their website? Perhaps.
Is it an earnest desire to spread quality content? Maybe they’re promoting an opinion, a trend, a product? Helping a candidate or a cause?
Maybe it’s just fun. As one top Digger who already answered the question for me noted, “Some people play Xbox 360.” He, on the other hand, shuts down servers. Hopefully, we’ll know soon enough.
The story itself will probably be posted here, but it may end up on my new blog (with nothing currently on it) at soshable.com. Either way, I’ll let you know. Please post your comments.
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For the first time in over a year, del.icio.us, the social bookmarking darling that made it cool to share your favorites, has fallen in traffic below social media powerhouses reddit.com and StumbleUpon according to compete.com’s December numbers. Propeller, formerly Netscape, is closing in on del.icio.us as well.
While Compete’s numbers are often inaccurate, it is still a bad trend and lends to the idea that social media is replacing social bookmarking as a way to save faves. Both StumbleUpon and Reddit, as well as most other social media websites, offer ways of saving or bookmarking websites beyond the primary ability of sharing stories, videos, and pictures. StumbleUpon gives each user a blog that they can save any page that they review, while reddit offers an option to save any page that is submitted. [Read more...]
Social Media websites are flooded with postings promoting one presidential candidate or insulting another. Conventional wisdom says that after the nominations are handed out, we will see a decrease simply because there will be fewer people to post stories about. This assumption is incorrect, but we’ll explain that later. Right now, the landscape for social media coverage is starting on a temporary downslide. [Read more...]
Social Media Marketing isn’t new. 2008 is simply the year that it emerges as THE thing to do if you want your business, charity, or blog to be “in” instead of “out”.
With companies that aren’t traditionally forward thinking in their marketing techniques, such as Ford Motor Company and Starbucks, making a push to enter social media marketing, it is clear that both big and small business are starting to take notice. Even local businesses are approaching anyone knowledgeable they can find on the subject to help them.
Below are some of the social media initiatives and trends from 2007 that tell of things to come in 2008. First, there are ways to create a web presence that goes beyond building a website or a blog. Then there are ways to drive traffic through social media to these websites. [Read more...]
2007 was the year that social media truly emerged as a power player on the Internet. 2008 will be the year that it hits the next, final level. Expect Digg.com to lead the way in more ways than traffic.
First, the numbers. Compete.com shows that 2007 was huge for all of the major social media sites. Even though Reddit showed the highest percentage increase, Digg is still tracking at 10 times more traffic. The graph below compares Digg, Reddit, and StumbleUpon. You’ll notice that Reddit and StumbleUpon have very similar trends, while Digg has mixed movement — sometimes huge increases, sometime steady. This really speaks to the growth potential — it can jump up at any time.