Digg.com is always a popular topic on blogs and tech news sites, but recently, it’s been the word of the day. Instead of posting links to dozens of stories, we’ve hand-picked and summarized some of the best ones over the last couple of weeks. Some are funny, some are sad, but no matter what, Digg is in the news. [Read more...]
Social Media Marketing isn’t new. 2008 is simply the year that it emerges as THE thing to do if you want your business, charity, or blog to be “in” instead of “out”.
With companies that aren’t traditionally forward thinking in their marketing techniques, such as Ford Motor Company and Starbucks, making a push to enter social media marketing, it is clear that both big and small business are starting to take notice. Even local businesses are approaching anyone knowledgeable they can find on the subject to help them.
Below are some of the social media initiatives and trends from 2007 that tell of things to come in 2008. First, there are ways to create a web presence that goes beyond building a website or a blog. Then there are ways to drive traffic through social media to these websites. [Read more...]
2007 was the year that social media truly emerged as a power player on the Internet. 2008 will be the year that it hits the next, final level. Expect Digg.com to lead the way in more ways than traffic.
First, the numbers. Compete.com shows that 2007 was huge for all of the major social media sites. Even though Reddit showed the highest percentage increase, Digg is still tracking at 10 times more traffic. The graph below compares Digg, Reddit, and StumbleUpon. You’ll notice that Reddit and StumbleUpon have very similar trends, while Digg has mixed movement — sometimes huge increases, sometime steady. This really speaks to the growth potential — it can jump up at any time.
Warning: submitting this story to Digg will result in a quick burial.
Over the last two months, we’ve had a lot of fun with this blog, thinking of stories and headlines that would appeal to social media users. Since social news is the topic, we didn’t think it would be that hard. All three of us are active on several SM sites with friends who are even more active. It was the perfect fit.
After 8 stories that made the front page of Digg, we have officially pissed some people off. It’s my fault for being too arrogant, too greedy, too addicted to the traffic boost and mass exposure. We used a ton of “digg bait” that has proven to be our downfall. [Read more...]
On the internet, change is part of the definition. In social media, changes are happening literally by the minute. 2008 promises to show humungous growth and an incredible amount of change for major and minor social media websites.
Certain things will be universal as the websites below grow. Some were acquired, some will be acquired in the future, but one thing that we have seen and that we will continue to see is a lack of a shake-up based upon the acquisitions. When a larger company buys a smaller company in the “real world”, there are normally big changes made right from the start. These changes rarely result in mass exodus of employees (unless done by design) nor does it yield a major drop in consumers.
Digg has the traffic. StumbleUpon has the users. Reddit has the game when it comes to influencing political opinions.
All of the top social media websites have their advantages and disadvantages. For political prowess, Reddit has the one major advantage and several minor advantages that make it more of a focal point for politicians than the mass exposure that Digg and StumbleUpon enjoy. The major advantage is the discussion and debate through comments. [Read more...]