Winds of Change in Social Media Promise Improvements

PenguinsOn the internet, change is part of the definition. In social media, changes are happening literally by the minute. 2008 promises to show humungous growth and an incredible amount of change for major and minor social media websites.

Certain things will be universal as the websites below grow. Some were acquired, some will be acquired in the future, but one thing that we have seen and that we will continue to see is a lack of a shake-up based upon the acquisitions. When a larger company buys a smaller company in the “real world”, there are normally big changes made right from the start. These changes rarely result in mass exodus of employees (unless done by design) nor does it yield a major drop in consumers.

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SEO Spammers: Leave Social Media Sites Alone!

Spam 2.0You’ve seen them before.  They create accounts that have either a gibberish name or “SEOSuperstud”.  No avatar, or one that is their company logo.  They might have lots of people befriended.  They may have none.

They always submit.  They never vote/Digg/upmod anyone else’s submissions.  Their submissions get 1 or fewer votes (unless they are a MASS – a Multi-Account-SEO-Spammer, in which case they will have more than one, but it will always be the same amount and always voted by the same “people”).

They submit stories or websites that nobody from social media visits or votes for, and they don’t care.  They are the social media SEO Spammers.  If nobody clicks on their link, no worries.  The only visit they care about is from Googlebots, and sadly (in some cases) Google will visit and take note of the website.

We wanted to make a video spoof on the “Leave Britney Alone” theme, but neither Chris Crocker nor Seth Green were available.  Instead, we’ll just put together a nice little rant about why Reddit, Propeller, Newsvine, Mixx, StumbleUpon, Sphinn, Digg, and the others are not communities tolerant of spammers.  More importantly, we’ll offer ways to combat the issue.  Read on. [Read more...]

Propeller: Knock knock knockin’ on Reddit’s Door

RedditPropellerCompete.com’s and Alexa.com’s numbers are far from gospel, but they do offer an excellent comparative indicator for traffic. Looking at the traffic estimates and trends for Reddit and Propeller, it’s very conceivable that Propeller will overtake Reddit for the #2/#3 (depending on whether you consider StumbleUpon a social news website) position behind Digg amongst the social news powerhouse websites.

For a long time, Netscape was technically #2 in traffic, but most acknowledge that this was misleading. Many people typed in Netscape, not realizing it had become a social media website. Other sources sent traffic to Netscape, but only a small percentage used it for it’s news-based purpose. When the move to the new Propeller.com URL was announced, many believed that it spelled doom for the once-proud alternative to the Yahoo! and MSN homepages. [Read more...]

Social Media: Experts Offer Tips for Success

There are always articles about getting started in or getting better at social media, but this week was flooded with some great ones written by talented, respected authors.  Here, I have compiled some great resources, some “must reads” for anyone wanting a leg up.

Social media is huge and growing.  Those who have had success are often not willing to offer advice.  It was a great week — the advice was strong and it seemed to be free flowing.  Enjoy

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Social Self Sabotage

Ben Cook with bloggingexperiment.com takes a very straight-forward, conversational approach to showing the primary mistakes that submitters of social media make.  Faking comments, misleading titles… we’ve all been tempted to try it.  Some of us (myself included) have had marginal success doing these things.  In the long run, it is futile and hurts your chances of building a strong profile that puts stories on the front pages consistently.

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