Keeping a close watch over social media since 1874.
The world has gone social. In 2010, the industry truly reached a tipping point. 2011 seems to be more of the same, but with new innovations that will likely shift how we spend our Facebook and Twitter time into new directions.
This graphic by Online Schools puts it all into perspective for us. Enjoy!
This is a guest post courtesy of maxyRO
In America, we’re in the midst of the elections. It’s a time where the political landscape is changing and everyone is trying to grab a slice of the pie. We, as social media users, have paid a good share of attention to the US elections, sometimes unwillingly.
It goes without saying that social media is a big part of the online campaigns that are helping candidates reach out to its younger audience. But it’s not just the US candidates that have taken up social media and started using it as a political tool.
Countries overseas are also getting into the social media landscape. Romania has the first Prime Minister in the European Union to get both a twitter and a facebook account along with the launch of his new website. [Read more...]
Niche Social Networks have been a hot topic on this and many blogs for a few months now. Their popularity has been increasing exponentially to the point that businesses who are normally behind on the internet are now starting to take notice and find out “what is social networking and what can it do for my business?”
It is in the wording of the question itself that the problem lies.
First, here is a brief explanation of what a social network is done Twitter-style in 140 characters or less:
Niche social networks are websites where people with shared interests can network with each other, share thoughts and ideas, contribute resources, and be a part of a virtual community where they can interact with people anywhere in the world.
From Soshable, one social media site in the works lays some cards on the table in an effort to generate the funds necessary for launch.
The Digg Town Hall Meetings so far have been like bad sex in a bad relationship. There’s too much time in between causing a buildup that has to be released. When the climax finally comes, it’s too short and completely disappointing.
Mashable.com, who hosted a live blog with the help of The Drill Down crew, put it very eloquently when they summarized the event:
If you were to sum up what we learned from Digg Townhall #02, I would have to say it was… er… well… Jay Adelson really, REALLY loves Vernors Ginger Soda.
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Read the whole story on Soshable.
Social Media Marketing isn’t new. 2008 is simply the year that it emerges as THE thing to do if you want your business, charity, or blog to be “in” instead of “out”.
With companies that aren’t traditionally forward thinking in their marketing techniques, such as Ford Motor Company and Starbucks, making a push to enter social media marketing, it is clear that both big and small business are starting to take notice. Even local businesses are approaching anyone knowledgeable they can find on the subject to help them.
Below are some of the social media initiatives and trends from 2007 that tell of things to come in 2008. First, there are ways to create a web presence that goes beyond building a website or a blog. Then there are ways to drive traffic through social media to these websites. [Read more...]
MySpace, Facebook, and the other large social networks need not worry. The small, niche social network sites that are popping up faster than poker rooms in the 90′s are not going to hurt the big boy’s bottom lines. They’re just going to draw more people by the end of the year because of one fact.
They’re just more useful than the big sites.
The appeal that brought millions to form profiles and make friends on MySpace and Facebook will have the opposite effect in 2008 an beyond. We built our MySpace page and started Facebooking because everyone else was doing it. As closed social sites begin to gain in popularity, they will appeal to people because NOT everyone else is doing it. Inclusion is easy on today’s internet. Being part of something exclusive is becoming the new IT thing to do. [Read more...]
