Exploring the Surface of Getting Social Signals the Right Way

Social Signals

One of my many search and social conspiracy theories (of which often turn out to be true) is that the Penguin algorithm update on April 24, 2012, was actually two updates. There was a public update that went after low-quality links, splogs, and other SEO linking tactics. This sent shockwaves through the search engine optimization world. Most agencies had to change some of their practices. Some closed down altogether. It was the SEOpocalypse for many in the industry.

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Diagnosing Your Facebook Business Page Challenges

Analyzing Facebook

Things are changing for businesses who use Facebook for their marketing. It’s no longer a game where the benefits can be found in bulk. It’s actually turned 180 degrees to the point that you’re better off posting a single amazing piece of content on Facebook once or twice a week than a daily post or two that doesn’t really do anything for the brand or business.

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Forget Content Length. Go for Content Quality Instead.

Ruler

There was a time when word count was important for marketing. Depending on who you listened to and what you were going for, particularly from a search engine optimization perspective, the length of your content had a direct correlation to how well your pages would rank. Things have changed.

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Ford to Give 100 Fiestas to Social Media Influencers

Ford Fiesta Movement

The search has begun for “Fiesta Agents” in the latest version of the Fiesta Movement. For the 2014 Ford Fiesta, they’re going all out to get user-generated content that truly exemplifies the sporty sub-compact, offering the car, gas, and insurance to 100 agents who can prove that they’d be the best agents in the world through a video submission.

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Digg Slows to Half Speed, Serving 3 Front Page Stories Per Hour

Digg Logo

Update 2: The site is back up and back to 20-minute update intervals.

Update: Digg sped back up to its normal pace for a little while, then went down completely. API calls and everything are currently down.

For over 12 hours, the Digg front page has moved at half speed. Instead of the normal 10-minute interval between updates, stories have remained at the top of the front page for 20 minutes.

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The Rise and Fall of Online Empires

Can Facebook break the trend? It seems that any time a web-based company gets “too big to fail”, it is destined to fall apart some time soon. History shows that companies often fall under the pressure of their own weight as well as poor decisions at the top. Is Mark Zuckerberg different? Is Facebook different? Will it stick around forever (or at least for another decade)?

We’ll see.

The Rise and Fall of Online Empires
From: Yonkers Used Cars Via: CenturyLinkQuotes.com