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Social News Watch
My StumbleUpon PageDigg Town Hall Prompts New Site Announcement
From Soshable, one social media site in the works lays some cards on the table in an effort to generate the funds necessary for launch.
The Digg Town Hall Meetings so far have been like bad sex in a bad relationship. There’s too much time in between causing a buildup that has to be released. When the climax finally comes, it’s too short and completely disappointing.
Mashable.com, who hosted a live blog with the help of The Drill Down crew, put it very eloquently when they summarized the event:
If you were to sum up what we learned from Digg Townhall #02, I would have to say it was… er… well… Jay Adelson really, REALLY loves Vernors Ginger Soda.
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Read the whole story on Soshable.
Please buy me a cup of coffee.Business Social Networks: For the People, By the People
Niche Social Networks have been a hot topic on this and many blogs for a few months now. Their popularity has been increasing exponentially to the point that businesses who are normally behind on the internet are now starting to take notice and find out “what is social networking and what can it do for my business?”
It is in the wording of the question itself that the problem lies.
First, here is a brief explanation of what a social network is done Twitter-style in 140 characters or less:
Please buy me a cup of coffee.Niche social networks are websites where people with shared interests can network with each other, share thoughts and ideas, contribute resources, and be a part of a virtual community where they can interact with people anywhere in the world.
Going Social for Marketing, Business, and Fun
Social Media Marketing isn’t new. 2008 is simply the year that it emerges as THE thing to do if you want your business, charity, or blog to be “in” instead of “out”.
With companies that aren’t traditionally forward thinking in their marketing techniques, such as Ford Motor Company and Starbucks, making a push to enter social media marketing, it is clear that both big and small business are starting to take notice. Even local businesses are approaching anyone knowledgeable they can find on the subject to help them.
Below are some of the social media initiatives and trends from 2007 that tell of things to come in 2008. First, there are ways to create a web presence that goes beyond building a website or a blog. Then there are ways to drive traffic through social media to these websites. Read more
Please buy me a cup of coffee.2008: Year of the Mini Social Networks
MySpace, Facebook, and the other large social networks need not worry. The small, niche social network sites that are popping up faster than poker rooms in the 90’s are not going to hurt the big boy’s bottom lines. They’re just going to draw more people by the end of the year because of one fact.
They’re just more useful than the big sites.
The appeal that brought millions to form profiles and make friends on MySpace and Facebook will have the opposite effect in 2008 an beyond. We built our MySpace page and started Facebooking because everyone else was doing it. As closed social sites begin to gain in popularity, they will appeal to people because NOT everyone else is doing it. Inclusion is easy on today’s internet. Being part of something exclusive is becoming the new IT thing to do. Read more
Please buy me a cup of coffee.Feeling Heat: Why Facebook Changed Controversial Ad Program to Opt-In Only
Whether you use Facebook or not, you should be watching these developments. What happens with Beacon over the next few weeks will make a huge difference in how internet users are treated by websites and their advertisers.
It almost made it through the month of November without succumbing to pressures to make changes.
Almost.
Facebook Beacon, the new “hypertargeted” social advertising program that has drawn negative attention from across the internet, received an overhaul on November 30, less than a month after its launch. There are still points of contention that organizations such as MoveOn will continue to press, but the most notorious feature has been removed.
Instead of having to opt-out to prevent personal purchasing data from showing on a user’s page and their friend’s pages, Facebook members now have to opt-in. Despite future controversy over other issues, this will be the last major change for a while, and here’s why… Read more
Please buy me a cup of coffee.Facebook jumps ahead of Myspace in Traffic (depending on who you believe)
This really isn’t a question of Facebook vs. MySpace. It’s a question of Alexa.com vs. Compete.com.
According to Alexa, Facebook jumped ahead of MySpace last week to technically take the #6 spot. While it hasn’t changed on the official Alexa Top 500, a close examination of the line graph comparison shows the too big dogs in social networking neck and neck on Novemeber 20 and 21. Facebook jumped ahead by a small margin after that.
Compete.com paints a completely different picture. Despite the slower updates, MySpace still have a huge lead lead in October, 2007. It shows MySpace at 65 million versus Facebook’s 24 million. Read more
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