2008: Year of the Mini Social Networks

OpenSocialMySpace, Facebook, and the other large social networks need not worry.  The small, niche social network sites that are popping up faster than poker rooms in the 90’s are not going to hurt the big boy’s bottom lines.  They’re just going to draw more people by the end of the year because of one fact.

They’re just more useful than the big sites.

The appeal that brought millions to form profiles and make friends on MySpace and Facebook will have the opposite effect in 2008 an beyond.  We built our MySpace page and started Facebooking because everyone else was doing it.  As closed social sites begin to gain in popularity, they will appeal to people because NOT everyone else is doing it.  Inclusion is easy on today’s internet.  Being part of something exclusive is becoming the new IT thing to do. [Read more...]

Digg the Candidates: Not much to analyze here

When Digg released their Digg the Candidates section back in September, we made lots of predictions.  Luckily for Digg and for America, most were wrong.

Still, it has been a huge disappointment so far.  Digg put together an excellent section with appropriate features and nice opportunities for the candidates to interact with their supporters, as well as those who support other candidates.  It should have been a great thing, with many of our predictions coming true.  They didn’t.

Prediction 1: Ron Paul will dominate this through Diggs, submissions, and fans.

Obviously, we were right about the fans, but that wasn’t exactly a stretch of a prediction.  He currently has over 15k, more than Obama, Clinton, and every Republican candidate combined.  In retrospect, we should have known that it wasn’t possible for him to submit a ton.  There are too many supporters who scramble to submit the stories about him for him.  I’m shocked his team has been able to submit 9. [Read more...]

SEO Spammers: Leave Social Media Sites Alone!

Spam 2.0You’ve seen them before.  They create accounts that have either a gibberish name or “SEOSuperstud”.  No avatar, or one that is their company logo.  They might have lots of people befriended.  They may have none.

They always submit.  They never vote/Digg/upmod anyone else’s submissions.  Their submissions get 1 or fewer votes (unless they are a MASS – a Multi-Account-SEO-Spammer, in which case they will have more than one, but it will always be the same amount and always voted by the same “people”).

They submit stories or websites that nobody from social media visits or votes for, and they don’t care.  They are the social media SEO Spammers.  If nobody clicks on their link, no worries.  The only visit they care about is from Googlebots, and sadly (in some cases) Google will visit and take note of the website.

We wanted to make a video spoof on the “Leave Britney Alone” theme, but neither Chris Crocker nor Seth Green were available.  Instead, we’ll just put together a nice little rant about why Reddit, Propeller, Newsvine, Mixx, StumbleUpon, Sphinn, Digg, and the others are not communities tolerant of spammers.  More importantly, we’ll offer ways to combat the issue.  Read on. [Read more...]