MerchantCircle Goes After Wal Mart, Starbucks

The team over at MerchantCircle are going on the offensive, trying to attract local businesses to use their services to fight corporate retail stores like Wal Mart and Starbucks.

Apparently, it’s working.

[Read more...]

Social Media: The Impact

The impact of social media on our society is one that is not in doubt. Some, however, do question whether there are true business applications to social media. Is it just a branding tool that big corporations can use or is it something that small businesses can utilize as well.

That debate will continue, but this graphic by Jim Piccolo breaks down the ways that social media was used in 2010. This information can help us to predict and better understand what may happen in 2011 and beyond. [Read more...]

The Social Media Impact on… Food Trucks

This video by Mashable tells an interesting tale about how everyone from an Ice Cream Truck to a Mobile Bistro are able to use social media to promote their products.

Using Twitter, Facebook, and Foursquare, food trucks are hits coast-to-coast. One truck claims that 15% of their sales come specifically from Twitter. Who would have known?

With Great Social Media Power Comes Great Responsibility

Give(This story has been updated with a newer idea here: A Plan for Social Media Sites (and users) to Give Back)

Digg, StumbleUpon, Reddit, Slashdot, Newsvine, NowPublic, Yahoo! Buzz.  Between these seven sites, traffic to a particular website can easily exceed 100,000, potentially much higher.

With so much power to drive people to various websites across the Internet, why are none of them greatly involved with charity?  I’m not talking about donating – I’m sure that the companies or their executives donate.  I’m talking about making a difference.  I’m talking about using their power to drive traffic and applying it to charity websites.

The reason that they don’t is that they (other than Slashdot) are strictly driven by the actions, likes, and intentions of the users.  You could argue that there is a human hand or two manipulating the system from time to time, but that’s an entirely different post. [Read more...]

Call to Compile a List of Social Media Sites

Hello friends!  I want to compile a list of social media websites.  All of them.

Social Media Master List

We all know the basics – Digg, Mixx, Reddit, Propeller, etc. – but what about the others?  There are probably three hundred trillion of them, give or take, and I would like to compile a complete list.  If you know of any, please post them here in the comments.

Thanks!

Should Digg Adopt a HuffPo Rule?

OK, so everyone knows that the majority of Digg users lean to the left on most political issues.  Everyone on Digg should know that Huffington Post leans way to the left on all political issues.  It’s natural to think that the site would have a huge following on Digg and would get a ton of front page stories.

Over 7 a day – that’s a little overboard.

Still, that’s what happens to stories when they are submitted to Digg.  With a careful use of clever, tilted headlines and an aggressive user base,  HuffPo has had 52 stories hit the front page in the last 7 days.  This is not new.  In fact, there are times when this would be a low number.  They have tremendous traffic and take advantage of the traffic for Digg’s sake with a nicely placed Digg button accompanied by a request to “support” the story.

Here is an image that tells a lot about the current Digg front page:

Digg Huffington Post [Read more...]