Social Media Manager Duties: A Case Study in “Hectic”

One of the most common questions we get when people ask about social media management is, “What exactly is a social media manager supposed to do?”

We know they tweet a lot, Facebook a lot, and chat along a seemingly mundane and endless string, but what do they actually do?

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A Year Old and Still So Relevant: NBR on Social Media for Business

We won’t pound on them for mentioning MySpace and Bebo in the same sentence as Facebook and Twitter. These videos are, after all, a year old this week.

We’ll definitely give this 30-year-old show, the Nightly Business Report on PBS, all the credit in the world for abandoning the stuffy advice that you can find on the Wall Street Journal and going with real advice for businesses of all sizes. Social media is the way to go – that much is clear. That NBR figured this out before most mainstream media business shows is a nice touch.

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Social Media: The Impact

The impact of social media on our society is one that is not in doubt. Some, however, do question whether there are true business applications to social media. Is it just a branding tool that big corporations can use or is it something that small businesses can utilize as well.

That debate will continue, but this graphic by Jim Piccolo breaks down the ways that social media was used in 2010. This information can help us to predict and better understand what may happen in 2011 and beyond. [Read more...]

The Social Media Impact on… Food Trucks

This video by Mashable tells an interesting tale about how everyone from an Ice Cream Truck to a Mobile Bistro are able to use social media to promote their products.

Using Twitter, Facebook, and Foursquare, food trucks are hits coast-to-coast. One truck claims that 15% of their sales come specifically from Twitter. Who would have known?

The Simple Truth About Digg’s Lack of Profits

It was hard.  For as long as I can remember, I have not been one who clicks on banner ads.  Heck, in most cases, I don’t even see them (thank you FF).

A friend of mine who is an avid reader turned me onto Audible.com to download audio books.  With recent articles in BusinessWeek and TechCrunch about the financial woe’s they’re having at Digg, I remembered seeing an Audible ad on Digg and thought, why not?

Audible Ad on Digg

I’m going to be signing up for the service anyway.  Why not throw a bone to the site that consumes a ton of my time?

The results weren’t good:

Bad URL

These things happen.  I sent an email to Digg pointing out the issue and waited.  It is now 4 days later.  I surfed Digg, doing my thing, checking every time I went to a new page to see if my target ad had found me.  It eventually did, but still, it didn’t work. [Read more...]

Call to Compile a List of Social Media Sites

Hello friends!  I want to compile a list of social media websites.  All of them.

Social Media Master List

We all know the basics – Digg, Mixx, Reddit, Propeller, etc. – but what about the others?  There are probably three hundred trillion of them, give or take, and I would like to compile a complete list.  If you know of any, please post them here in the comments.

Thanks!