Via: Automotive SEO
In Case You Didn’t Know that Bad Customer Service is Bad
Friday, April 22, 2011 By Leave a Comment
The social media world has turned into a venue where really upset people who used to never really have a voice now have a way to make your company suffer for making them upset. Customer service may have always been technically important, but today it is amplified by the power of “word of click“.
This Infographic by our friends at ZenDesk puts the numbers to the perception that bad customer service is bad. If you didn’t know before, now you will.
Social Media Manager Duties: A Case Study in “Hectic”
Tuesday, February 15, 2011 By 7 Comments
One of the most common questions we get when people ask about social media management is, “What exactly is a social media manager supposed to do?”
We know they tweet a lot, Facebook a lot, and chat along a seemingly mundane and endless string, but what do they actually do?
A Year Old and Still So Relevant: NBR on Social Media for Business
Tuesday, January 25, 2011 By 1 Comment
We won’t pound on them for mentioning MySpace and Bebo in the same sentence as Facebook and Twitter. These videos are, after all, a year old this week.
We’ll definitely give this 30-year-old show, the Nightly Business Report on PBS, all the credit in the world for abandoning the stuffy advice that you can find on the Wall Street Journal and going with real advice for businesses of all sizes. Social media is the way to go – that much is clear. That NBR figured this out before most mainstream media business shows is a nice touch.
Social Media: The Impact
Saturday, January 22, 2011 By 3 Comments
The impact of social media on our society is one that is not in doubt. Some, however, do question whether there are true business applications to social media. Is it just a branding tool that big corporations can use or is it something that small businesses can utilize as well.
That debate will continue, but this graphic by Jim Piccolo breaks down the ways that social media was used in 2010. This information can help us to predict and better understand what may happen in 2011 and beyond. [Read more...]
