Social Media websites are flooded with postings promoting one presidential candidate or insulting another. Conventional wisdom says that after the nominations are handed out, we will see a decrease simply because there will be fewer people to post stories about. This assumption is incorrect, but we’ll explain that later. Right now, the landscape for social media coverage is starting on a temporary downslide. [Read more...]
Social Media Marketing isn’t new. 2008 is simply the year that it emerges as THE thing to do if you want your business, charity, or blog to be “in” instead of “out”.
With companies that aren’t traditionally forward thinking in their marketing techniques, such as Ford Motor Company and Starbucks, making a push to enter social media marketing, it is clear that both big and small business are starting to take notice. Even local businesses are approaching anyone knowledgeable they can find on the subject to help them.
Below are some of the social media initiatives and trends from 2007 that tell of things to come in 2008. First, there are ways to create a web presence that goes beyond building a website or a blog. Then there are ways to drive traffic through social media to these websites. [Read more...]
On the internet, change is part of the definition. In social media, changes are happening literally by the minute. 2008 promises to show humungous growth and an incredible amount of change for major and minor social media websites.
Certain things will be universal as the websites below grow. Some were acquired, some will be acquired in the future, but one thing that we have seen and that we will continue to see is a lack of a shake-up based upon the acquisitions. When a larger company buys a smaller company in the “real world”, there are normally big changes made right from the start. These changes rarely result in mass exodus of employees (unless done by design) nor does it yield a major drop in consumers.
You’ve seen them before. They create accounts that have either a gibberish name or “SEOSuperstud”. No avatar, or one that is their company logo. They might have lots of people befriended. They may have none.
They always submit. They never vote/Digg/upmod anyone else’s submissions. Their submissions get 1 or fewer votes (unless they are a MASS – a Multi-Account-SEO-Spammer, in which case they will have more than one, but it will always be the same amount and always voted by the same “people”).
They submit stories or websites that nobody from social media visits or votes for, and they don’t care. They are the social media SEO Spammers. If nobody clicks on their link, no worries. The only visit they care about is from Googlebots, and sadly (in some cases) Google will visit and take note of the website.
We wanted to make a video spoof on the “Leave Britney Alone” theme, but neither Chris Crocker nor Seth Green were available. Instead, we’ll just put together a nice little rant about why Reddit, Propeller, Newsvine, Mixx, StumbleUpon, Sphinn, Digg, and the others are not communities tolerant of spammers. More importantly, we’ll offer ways to combat the issue. Read on. [Read more...]