There’s a fine line between actually influencing people and having the right type of social media presence that makes it look like you’re influencing people. Unfortunately, there are too many services and techniques used today that allow people to inflate the perception of their influence, often in an attempt to appear more influential than they really are in order to get work, particularly in social media itself.
Sometimes, people just like feeling important.
In the infographic below, MGL Media examines the very basic concepts of social media influence. Honestly, there’s nothing new here for anyone who already has a basic understanding, but if you don’t know anything about social media influence, here’s a good place to start.