Social Media Nosedive - Alexa Shows Recent Drops Across the Board

Every time I bring up Alexa, I get a ton of people who tell me how unreliable and worthless it is.  Let’s assume for the sake of this piece that I know this.  Let’s also assume that my budget for gathering data is zip and Alexa and Compete are the only real options.

With that out of the way, Alexa is showing major drops in reach for Digg, StumbleUpon, Reddit, and Mixx and other social bookmarking sites.  They are all happening around the same time.  Concerning?  Not at this point, since the data is all very young.  Worth monitoring?  Absolutely. Read more

Please buy me a cup of coffee.

March 30, 2008 | Filed Under Social News Sites, digg, mixx, newsvine, reddit, social media, stumbleupon | 6 Comments 

Social Media Outcry Brings Competition to the Table

The negative comments to this post are already coming.  I can feel it.  Why?  Because I am about to be completely ambiguous and talk theoretically, even though I have knowledge that the things I’m about to discuss are facts.

Ever since Digg, Slashdot, and the other early social news sites took hold of a new market on the internet, there have been clones and competitors popping up left and right.  The next “Digg Killer” has emerged and subsequently fallen almost every week for the last couple of years.  Newer networks have been proposed, many are getting worked on, and I know a lot about some, little about others. Read more

Please buy me a cup of coffee.

March 2, 2008 | Filed Under Social News Sites, digg, mixx, propeller, reddit, social media | 3 Comments 

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